What is Pai Xiang
Huixiang is an AI video creation platform launched by Baidu. It is based on Baidu’s self-developed video generation model MuseSteamer, which can help users quickly generate high-quality video content. Users only need to provide a single picture and a short text description, and can automatically generate 1080P high-definition videos with up to 10 seconds. Through intelligent video generation function, it greatly simplifies the complex process of traditional video production, lowers the threshold for video creation, and allows users who do not have professional video editing skills to easily create attractive video works.
The main functions of painting ideas
- Video generation function : After the user uploads a single picture and enters a short text description, the user can quickly generate 1080P high-definition videos with up to 10 seconds. In terms of character video generation, the model can accurately capture the characters’ micro-expressions and body movements, achieving natural and smooth character video generation; in terms of scene video generation, it can dynamically process the scene and present a vivid and realistic video effect.
- Multimodal Creation Support : Combined with Baidu’s self-developed MuseSteamer model, Diaoxiang has achieved integrated Chinese audio and video generation, which can better understand users’ creative intentions and generate coherent and logical video content, thereby improving the efficiency and quality of video creation.
- Inspiration library recommendation :Chuxiang uses AI algorithms to analyze massive data, explore popular trends and creative inspiration, and recommend personalized creative inspiration and templates to users in real time. Whether it is the current hot topics or the creative trends in specific fields, Huixiang can provide valuable references for creators and inspire creative inspiration.
- One-click same style : Pai Xiang has built-in a variety of style templates covering different themes, industries and creative styles. Users can choose templates similar to their favorite cases for creation with just a few clicks, easily achieving the same effect in one click and quickly generating video works that meet expectations.
- Fine editing tools : Based on video generation, Huixiang also provides a series of refined post-editing tools. Users can perform multi-track editing of videos to accurately splice and combine video clips; add various special effects, such as transition effects, filters, animations, etc., to enhance the visual impact of the video; to also perform intelligent dubbing to add appropriate sound effects to the video, further enhancing the professionalism and attractiveness of the video.
Pros and cons of painting
- advantage : With Baidu’s powerful AI technology and self-developed models, Huixiang has performed outstandingly in the quality and efficiency of video generation, and can quickly provide users with engines and provide rich and accurate video content. Its operation process is simple and intuitive, and the user interface is friendly. Even beginners who do not have a professional video production background can quickly get started and easily complete video creation. It has rich and diverse functions. From video generation to post-editing, the one-stop solution meets the various needs of users in the video creation process, greatly improving the creative experience and work quality.
- shortcoming : At present, when dealing with video content in some extremely complex scenarios or specific professional fields, users may also need to make certain post-adjustment and optimization to achieve a higher professional level. Compatibility for certain specific formats of picture or video materials needs to be further optimized to achieve a wider range of material collection and organization functions.
Use steps for drawing ideas
- Register and log in : Visit the official website of the Huixiang platformhttps://huixiang.baidu.com/create an account and log in.
- Upload pictures and enter description : Upload the picture you want to use to generate the video on the platform, and enter a brief description of the video content in the corresponding text box, including key information such as theme, style, scene, etc.
- Choose a template and style : According to creative needs and preferences, choose the appropriate template from the massive style templates provided by Zhixiang. These templates cover a variety of different themes and creative styles, providing rich visual effects and creative inspiration for video creation.
- Generate video : Click the “Start Generation” button to allow the platform to generate videos based on the uploaded pictures and the input description. The AI model of Paixiang will automatically generate a video content that meets the requirements based on the knowledge and data it has learned, usually in just 1-3 minutes.
- Preview and edit : After generating the video, carefully preview the video content. If necessary, use the editing tools provided by the platform to further refine and adjust the video, such as editing the video length, adding special effects, adjusting dubbing, etc. to achieve ideal creative effects.
- Save and share : After completing all editing operations and satisfying the creation results, save the video to the local device or directly share it to social media platforms, video websites, etc. to share the creation results with more people.
Product price of the
Huixiang is currently in the free public beta stage, and users can experience its basic video generation function for free. According to official disclosure, the official version will launch three subscription plans:
- Basic version : Free but with a watermark, suitable for individual creators to make preliminary attempts in video creation.
- Professional Edition : The monthly fee is RMB 39 and supports 4K video output, aiming to meet the needs of freelancers and small and medium-sized teams for high-quality video creation.
- Enterprise Edition : Adopt a customized pricing model, in addition to providing watermark-free 4K video generation function, it also includes advanced services such as API interfaces, which are suitable for professional-level video production needs of large enterprises and institutions.
Painting the usage scenario
- Social Media Operations : Today, with the booming development of short video platforms such as Douyin and Kuaishou, Huixiang provides self-media creators with a means to quickly produce eye-catching short video materials. Just upload a picture and accompany a short text description to quickly generate a fascinating video, attracting more fans to follow and interact, and increasing the activity and influence of the account.
- E-commerce product display : E-commerce merchants can use Painting to convert static product images into dynamic video demonstrations. This vivid display method can more comprehensively display the characteristics and usage scenarios of the product, enhance consumers’ understanding and interest in the product, thereby improving the attractiveness of the product and purchasing conversion rate.
- Education and training field : Online education lecturers and trainers can use the help of Paixiang to transform course knowledge points into dynamic video content. In this way, abstract knowledge concepts become more vivid and easy to understand, which helps students better understand and remember and improve learning results. At the same time, video-based teaching resources are more convenient for dissemination and sharing on online platforms.
- Corporate brand promotion : When making promotional videos, companies often need to invest a lot of manpower, material resources and time. The emergence of Huixiang provides enterprises with an efficient and low-cost video production solution. Enterprises can quickly generate corporate culture promotion videos, product conference videos, brand story videos, etc. through Painting, which can be used to promote and shape branding and image on multiple channels such as official websites, social media, offline activities.
- Personal creative expression : For video creators, 未分类 lowers the bar for creation, making it easier for them to transform creative ideas in their minds into actual video works. Whether it is making travel vlogs, life record short films, creative animations, micro-films, etc., Huixiang can provide strong support to creators, helping them achieve personal creative expression and share unique stories and opinions.
FAQs and answers to Pai Yao
- What video formats does Diao support?
- Currently, Huixiang mainly supports the generation of 1080P high-definition videos. In the future, it will gradually support more video formats, such as 4K ultra-high-definition videos, etc., according to user needs and product updates, to meet the requirements of different users for video quality.
- How to protect the copyright of generated videos?
- When users use the Painting Platform, they should ensure that the uploaded materials (such as pictures) have legal rights to use. The Huixiang platform itself respects original copyright. For generated videos, users can use them reasonably within the scope specified by the platform, but they must comply with relevant laws, regulations and platform policies. Baidu will also continuously strengthen the protection of original video content through technological innovation and copyright protection mechanisms to prevent infringement.
- Does Pai Xiang support batch generation of videos?
- At present, the Huixiang platform mainly focuses on the generation and creation functions of individual videos in the free public beta stage. However, the platform is also actively collecting user feedback and planning future product functions based on user needs. Regarding the need to generate video in batches, the R&D team is optimizing technology and functions, and is expected to launch relevant solutions in subsequent versions to improve the efficiency and convenience of video production and meet the needs of more users.
Latest news from Pai Xiang
At the Baidu AI Day Technology Open Day held on July 2, 2025, the Baidu Business R&D team officially released its independently developed video generation model MuseSteamer and its supporting video product platform “Chu Xiang”. MuseSteamer has a rich series of video generation models, currently including Turbo, Lite, Pro and a full range of audio versions. Among them, the Turbo version has been launched on the “Huai Xiang” platform and has opened a limited-time free public beta. The remaining versions are expected to be opened to users in August this year.