Miaobo| AI Toolbox

Category: Ai Video Tools

What is Miaobo

Miaobo is an AI live e-commerce solution launched by Tencent Advertising. It is based on the new generation of high-real AI digital human technology, combining diverse content speech and real-time interactive reply capabilities, providing advertisers and merchants with 7×24 hours of uninterrupted live broadcast services. Miaobo can help users improve their live broadcast interaction rate, support a variety of image, sound, music and background choices, help merchants easily create and manage live broadcast rooms, and achieve efficient e-commerce live broadcast operations.

The main functions of Miaobo

A new generation of high-real digital people :Using advanced AI technology, generate virtual anchors with realistic appearance and actions, and simulate real person expressions and expressions.
Intelligent vocabulary generation : The system automatically generates live broadcast speech templates that meet the scene based on product attributes, selling points and prices; it also supports customized word-by-word presentation.
Real-time interactive reply : “Live Brain” can respond to audience questions in real time, provide targeted responses based on the configured question-and-answer library and product information to enhance the sense of participation.
7×24 hours of automated live broadcast : No need for live duty, it can be broadcast 24/7, covering non-working hours, and maximizing exposure and sales opportunities.
Risk control : Built-in sensitive content filtering and intelligent rewriting functions to ensure that live broadcast speech and reply complies with compliance requirements.
Multi-dimensional live broadcast decoration : Supports personalized configurations such as background, music, anchor image and tone, and provides rich live broadcast interface customization options.
Patch and multimedia support : The live broadcast room can flexibly insert clip advertisements, text, video and other materials to achieve a richer display form.
Data monitoring and downcast control : Monitor the live broadcast data performance throughout the whole process, and support one-click ending or switching scenes to ensure smooth live broadcast process.

Steps to use Miaobo

Registration and invitation system : Visit the official website of Miaobo to register; it is currently only open to WeChat store merchants and video account experts, and we need to add “Tencent Advertising Miaobo” WeChat assistant to register.
Create a new live broadcast room and product selection : Click “New Live Room” on the console to maintain the basic product information (currently only single product live broadcast is supported).
Speech and Q&A configuration : Select the “Intelligent Generation” or “Custom Language” mode to build a live broadcast script; upload or edit the Q&A library at the same time to ensure that the “Live Broadcast Brain” can respond efficiently.
Live room decoration : Select or customize the anchor image, tone, background music and scene background; you can upload local patches and video materials for multimedia configuration.
Rehearsal and official broadcast : After completing the live rehearsal, switch to the “public” mode to start the official live broadcast; the live broadcast tool supports preview and process inspection to ensure the best screen and interaction effect.

Miaobo’s product price

Miaobo adopts a free value-added model, with free basic functions, and advanced functions (such as customized anchor image, large-scale multi-scene parallelism, etc.) need to be paid according to quantity or customized cooperation.

Use scenarios of Miaobo

E-commerce live sales : Suitable for all kinds of e-commerce platforms, uninterrupted display and sell goods, especially when the cost of human live broadcast is high or needs to cover non-working hours.
New product release introduction : During the product release period, based on the interaction of AI anchors, attract the attention of potential customers and increase the exposure and pre-sale of new products.
Online education and training : Educational and training institutions use Wonderful broadcasts to live courses.
Corporate brand and cultural publicity : Enterprises use Miaobo to display brand stories, development history and corporate culture.
Customer Service and After-sales Consultation : Miaobo is used to provide customer consulting services, such as product usage guides, troubleshooting, etc., to improve service efficiency and reduce customer waiting time.